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Please comment below with your thoughts. I'm not so old a dog that I can't learn a few new tricks!

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  1. Rebecca Djapovic wrote on

    What a fabulous post. Entertaining and full of personality yourself.
    See you on the FB,
    Bec Djapovic

    1. Glenn Murray wrote on

      Thanks Bec! Very kind of you. I had to tone it down, actually. Writing about undies, I got a little carried away! ;-)

  2. Paul Jones wrote on

    Awesome post, Glenn. You drew out some great copywriting points.

    1. Glenn Murray wrote on

      Thanks mate. I’ve been meaning to write this post ever since my first purchase from them. Very cool.

  3. Polly Hearsey wrote on

    Brilliant post Glenn and super useful to share with my community as it taps into what I talk about endlessly – creating an end to end experience that engages and entertains your audience. Thank you.

    1. Glenn Murray wrote on

      Thanks Polly! Yep, it’s pretty rare, isn’t it? The end to end experience, I mean.

  4. Steve wrote on

    Never would I have thought a journey to buy boxers would be this informative, entertaining and convincing. Gonna buy a pair right now!
    I have high expectations, Glenn! Thanks for taking us with you

    1. Glenn Murray wrote on

      Thanks mate. You won’t regret it!

  5. Rochelle Bright wrote on

    Wow, Glenn. Until I read this post, I thought the Melbourne designer I occasionally throw money at had cornered the market on cool content. This is better. Much better.

    I suspect my partner will soon be a Step One convert. Thanks for the laugh and the lesson.

  6. Di Challenor wrote on

    This is bloody awesome. Great post! And I’m now in love with Step-One. Guess what hubby’s gett’n for Christmas!

    1. Glenn Murray wrote on

      It seems there are going to be a few lucky husbands this Christmas!

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