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  1. Karen Christian wrote on

    Firstly, kudos to a great article. You have compelled me to comment.

    I think there is a time and a place for both long and short blog posts so long as they provide genuinely useable information and they don’t ramble on. The real focus should be about writing in a direct and concise fashion. With that in mind the word count is only relative to the type of information you are trying to convey.

    If bloggers want to create short posts then maybe they could mix them up by making them more visually appealing. For example infographics or creating creating PowerPoint presentations and submitting them to Slideshare.

    I don’t think I am the only reader who takes short posts with a grain of salt but has more respect for those posts that require more effort on the part of the author.

  2. Glenn Murray wrote on

    Hi Karen. Of course, you’re right. Definitely a place for both. I think the bigger problems are that too many people:
    1) think long is good (instead of good is long);
    2) write short posts because they can’t dedicate the time or resources deep analysis requires;
    3) don’t have the required expertise for deep analysis; or
    4) pay shoddy ghost-writers peanuts to write long articles without giving them the time or information they need to write GOOD long articles.

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