Website planning (UX & IA), web design, web development and technical copywriting.
The client
Leverage Technologies is one of only a handful of SAP Business One GOLD partners in the country — SAP’s highest partner accreditation. They design and integrate SAP Business One solutions for SMEs to give them a system that handles all of their business needs.
What they needed
In 2012, Leverage asked us to redesign their website, and write a little of their copy. They wanted to position their SAP Business One solutions in a way that would compete with the ‘trendier’ cloud-based providers. At the same time, they wanted to highlight their differentiator: that they offer an enterprise-grade system, completely tailored to their clients’ needs.
Then in 2015, after changing their business focus to encompass ERP tools other than SAP Business One, they came to us again, this time for a complete redesign and rebuild of their site (we only designed their 2012 site, and a third party developed it), as well as SEO copy, site-wide.
What we did
In 2012, we planned their website, wrote some of their SEO web copy and meta tags, and designed a vibrant, contemporary website.
In 2015, we once again planned and designed their site, but this time we also built it (including a live chat functionality), and wrote all its copy and meta tags.
Brett Mundell
