-
Writing Newsletters – Tricks of the Trade
August 21st, 2006Company newsletters can be an amazingly successful marketing technique. Whether you want to up-sell or cross-sell, establish your brand or establish your authority, or simply reach a wider market, a newsletter can do the job for you. You just have to make sure you write it right. Television, radio, and print advertising are often too […]
Read more...
0 Comments -
No More Estate Agent Fees – Writing great property descriptions
August 20th, 2006The recent property boom has a lot of people thinking of selling. Unfortunately, the costs of selling can really eat into your profit. There’s nothing we can do about stamp duty, but one cost we can avoid is real estate agent fees. By selling your house yourself rather than paying a real estate agent, you […]
Read more...
7 Comments -
10 Tips for Technical Writers
August 19th, 2006Tech-writing is a tricky business. It’s not a very high profile industry, so there’s not much support around. Follow these 10 quick tips, and you’ll be well on your way to a satisfying tech-writing career. Follow a sensible career path…STEP 1: Start in a team STEP 2: Stay only just long enough STEP 3: Manage […]
Read more...
0 Comments -
Technical writers – a necessary evil
August 18th, 2006Technical writers are necessary because someone has to write the user doco. The programmers and managers sure as hell don’t want to. This is actually part of the reason that you’re evil, too. In my experience, most programmers and managers think that they could write the manuals if they wanted to… they just don’t want […]
Read more...
0 Comments