The only thing I write more often than automotive copy is IT and real estate copy. Here’s a graph of my actual industry data (click to zoom):
In 2009, I wrote all the vehicle copy for Toyota’s new website. 20 vehicles. That was gruelling. Unless you’ve written car copy before, you have no idea how many times you have to say exactly the same thing in an entirely different way. Here’s an example of some of my Toyota copy (click to zoom):
A few years later, I wrote the corporate copy for some 55 car dealerships from Australia’s biggest dealer network, AHG. Here’s an example of some of my car dealership copy (click to zoom):
After that, I created CarBlurbs, some software which automatically generates car ads for dealers. I’ve since written for a variety of automotive businesses, including Audi and Aussie Car Loans.
Automotive copywriting clients
Contact me for a quote on your automotive copywriting
If you’re after a world-class copywriter with proven experience in the automotive industry, call Glenn in Sydney Australia on 0413 388 991 or email me for a quote.